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	<title> &#187; Traffic</title>
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		<title>The Biggest Problem With Paid Traffic</title>
		<link>http://www.ilearninternetmarketing.com/the-biggest-problem-with-paid-traffic</link>
		<comments>http://www.ilearninternetmarketing.com/the-biggest-problem-with-paid-traffic#comments</comments>
		<pubDate>Thu, 14 Jan 2010 15:26:07 +0000</pubDate>
		<dc:creator>ciarandoyle</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[banner advertsing]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[The Biggest Problem With Paid Traffic]]></category>
		<category><![CDATA[Traffic]]></category>

		<guid isPermaLink="false">http://ciarandoyle.com/?p=528</guid>
		<description><![CDATA[ 
	The Biggest Problem With Paid Traffic

	The Biggest Problem With Paid Traffic is that people don&#8217;t understand how to use it. I was sitting down last night doing my planning for the month ahead and the first question that sprang into my head was &#8220;how can I monetize everything that I am about to do?&#8221;, [...]]]></description>
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<p>    Author : Yong Mook Kim<br />
    Website : http://www.mkyong.com<br />
	&#8211;>
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<h1>
	<span style="font-family: 'calibri','sans-serif'"><font color="#000000" size="3"><span style="font-family: 'calibri','sans-serif'"><font color="#000000" size="3">The Biggest Problem With Paid Traffic</font></span></font></span></h1>
<p class="MsoNormal" style="margin: 0cm 0cm 10pt">
	<span style="font-family: 'calibri','sans-serif'"><font color="#000000" size="3">The Biggest Problem With Paid Traffic is that people don&rsquo;t understand how to use it. I was sitting down last night doing my planning for the month ahead and the first question that sprang into my head was &ldquo;how can I monetize everything that I am about to do?&rdquo;, how can I ensure that I am making more money than I am spending?</font></span></p>
<p><span id="more-528"></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 10pt">
	<span style="font-family: 'calibri','sans-serif'"><font color="#000000" size="3">You see this is probably the most important question you can ask yourself about making money from paid traffic, and do you know what the second most important question you have to ask yourself is? </font></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 10pt">
	<span style="font-family: 'calibri','sans-serif'"><font color="#000000" size="3">&ldquo;How can I ensure that my site is converting the traffic into sales that I send to it?&rdquo; Because with all the great paid traffic in the<span style="mso-spacerun: yes">&nbsp; </span>world, and it&rsquo;s pretty easy to get, if you are not getting your website to covert the people into sales then you are losing out, and most definitely losing money.</font></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 10pt">
	<span style="font-family: 'calibri','sans-serif'"><font color="#000000" size="3">No matter if you are buying:</p>
<p>	Google AdWords traffic<br />
	Banner traffic on people websites<br />
	Pop up traffic<br />
	Or even Ezine traffic, no matter what form of paid traffic, if you website is not converting that traffic into sales then you are completely wasting your time and most importantly your money.</font></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 10pt">
	<span style="font-family: 'calibri','sans-serif'"><font color="#000000" size="3">So what do you have to do with the traffic? Well I mentioned that it is easy to get targeted traffic to your website, but we need that converting site to make the money, so let&rsquo;s have a look at a website and see what might be the problem.</font></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 10pt">
	<span style="font-family: 'calibri','sans-serif'"><font color="#000000" size="3">Is your conversion process wrong?<br />
	How about your sales letter, have you looked at that to see if it is converting well, maybe it could even be the graphics that you are using, some might not be responsive to your direct response marketing efforts. </font></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 10pt">
	<span style="font-family: 'calibri','sans-serif'"><font color="#000000" size="3">Or it might not even be that much, it could just be the headline of your website, it could be how it is laid out, or even just as simple as your order form isn&rsquo;t working (it does happen). You see your job as a direct response marketer is to convince people to purchase your product or service, but if any of the above are out of whack, or even all the hundred more things that it could be you are going to be buying loads of traffic and not making a profit.</font></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 10pt">
	<span style="font-family: 'calibri','sans-serif'"><font color="#000000" size="3">So the way to do this is test your offer, test your page, test everything, get your conversion rate up, get people into your back end and then most importantly increase your visitor value. </font></span></p>
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<p>    Author : Yong Mook Kim<br />
    Website : http://www.mkyong.com<br />
	&#8211;><br/><a href="http://www.socialmarker.com/?link=http://ciarandoyle.com/the-biggest-problem-with-paid-traffic/&#038;title=The+Biggest+Problem+With+Paid+Traffic&#038;text=++%09The+Biggest+Problem+With+Paid+Traffic++%09The+Biggest+Problem+With+Paid+Traffic+is+that+people+don%26rsquo%3Bt+understand+how+to+use+it.&#038;tags=paid+traffic%2C+you+are%2C+your+website%2C+traffic%2C+website%2C+people%2C+money" ><img src="http://www.socialmarker.com/bookmark.gif" border="0" /></a><noscript><a href="http://www.socialmarker.com" >Social Bookmarking</a></noscript></p><p></p><a class="a2a_dd addtoany_share_save" href="http://www.addtoany.com/share_save?linkurl=http%3A%2F%2Fwww.ilearninternetmarketing.com%2Fthe-biggest-problem-with-paid-traffic&amp;linkname=The%20Biggest%20Problem%20With%20Paid%20Traffic"><img src="http://www.ilearninternetmarketing.com/wp-content/plugins/add-to-any/share_save_256_24.png" width="256" height="24" alt="Share/Bookmark"/></a>]]></content:encoded>
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		<item>
		<title>Viral Marketing</title>
		<link>http://www.ilearninternetmarketing.com/viral-marketing</link>
		<comments>http://www.ilearninternetmarketing.com/viral-marketing#comments</comments>
		<pubDate>Sat, 01 Aug 2009 15:00:02 +0000</pubDate>
		<dc:creator>iLearn IM</dc:creator>
				<category><![CDATA[Viral]]></category>
		<category><![CDATA[Traffic]]></category>

		<guid isPermaLink="false">http://www.ilearninternetmarketing.com/?p=122</guid>
		<description><![CDATA[Viral marketing is a cool term for word of mouth on the Internet.  It is where people hear about your website service or products through other people.  Sending an email with an advertisement on the bottom is a good way to spread the word. 
Having a newsletter also increases your visibility online.  There are also forums [...]]]></description>
			<content:encoded><![CDATA[<p></p><p><strong>Viral marketing is a cool term for word of mouth on the Internet.  It is where people hear about your website service or products through other people.  Sending an email with an advertisement on the bottom is a good way to spread the word.</strong> </p>
<p>Having a newsletter also increases your visibility online.  There are also forums that discuss products and services and rate them.  Viral marketing’s referral technique works like the snowball effect, which increases exponentially the visibility of your business.  Getting personal recommendations to try a product or service is a great way to build credibility and trust in the company.  Repeating these referrals to other people makes the customer actively engage themselves and not passively hear about the products advantages. </p>
<p>Viral marketing is a great way to keep advertising costs way down.  Passing along an article from an ezine keeps the message intact, is free and easy to pass along, and doesn’t cost anything, but offers a clear benefit to both parties involved.</p>
<p>Here are some ways to make your viral marketing message work:</p>
<p>You can give away a free article, report or ebook with a &#8216;pass it on&#8217; link on the bottom, or a free demo version of your product, or offer a free trial of your service on your web site and include a share it with your friend button at the bottom of the page.  You could also hold a contest and capture people’s contact information and each time their friends come to the site, they are entered into the contest again.  Starting your own affiliate program, where affiliates generate traffic to your website with banner ads, text links, letters of referrels, etc.  You pay for results only.</p>
<p>Viral marketing is the way to achieve high traffic cheaply and effectively on the web.  Provide your customers with a compelling reason to pass on the message and you are well on your way to big time traffic &#8211; if it&#8217;s done correctly then viral marketing can increase the traffic to your website exponentially.</p><p></p><a class="a2a_dd addtoany_share_save" href="http://www.addtoany.com/share_save?linkurl=http%3A%2F%2Fwww.ilearninternetmarketing.com%2Fviral-marketing&amp;linkname=Viral%20Marketing"><img src="http://www.ilearninternetmarketing.com/wp-content/plugins/add-to-any/share_save_256_24.png" width="256" height="24" alt="Share/Bookmark"/></a>]]></content:encoded>
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		<item>
		<title>Google Adwords Capitalization of Ad Text</title>
		<link>http://www.ilearninternetmarketing.com/google-adwords-capitalization-of-ad-text</link>
		<comments>http://www.ilearninternetmarketing.com/google-adwords-capitalization-of-ad-text#comments</comments>
		<pubDate>Fri, 31 Jul 2009 09:34:49 +0000</pubDate>
		<dc:creator>iLearn IM</dc:creator>
				<category><![CDATA[iLearn IM Top Tips!]]></category>
		<category><![CDATA[Adwords]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[Traffic]]></category>

		<guid isPermaLink="false">http://www.ilearninternetmarketing.com/?p=90</guid>
		<description><![CDATA[iLearn Internet Marketing Top Tip:
If you use Google Adwords Pay Per Click (PPC) campaigns to advertise online your products (and services, although I&#8217;d encourage moving away from a service-based business and exchanging your time for money), keep in mind the following:
When constructing ads, don&#8217;t over-capitalize the words in the text, or Google will suspend your [...]]]></description>
			<content:encoded><![CDATA[<p></p><blockquote><p><strong>iLearn Internet Marketing Top Tip:</strong></p>
<p>If you use Google Adwords Pay Per Click (PPC) campaigns to advertise online your products (and services, although I&#8217;d encourage moving away from a service-based business and exchanging your time for money), keep in mind the following:</p>
<p>When constructing ads, don&#8217;t over-capitalize the words in the text, or Google will suspend your campaign. This happened to me when I used the word &#8216;FREE&#8217; in all-caps. It looks spammy and Google will not approve it. Use Adwords capitalization carefully.</p>
<p>Instead, just capitalize the first letter of each word. You can see below how I&#8217;ve amended my ad to meet approval (the one in the red box) and the campaign is live again.</p>
<p><img class="alignnone size-medium wp-image-95" title="Twitter Followers Adwords Ad Text" src="http://www.ilearninternetmarketing.com/wp-content/uploads/2009/07/Twitter-Followers-Adwords-Ad-Text1-300x152.png" alt="Twitter Followers Adwords Ad Text" width="300" height="152" /></p>
<p><img class="alignnone size-full wp-image-99" title="Twitter Followers Adwords Ad Text-closeup" src="http://www.ilearninternetmarketing.com/wp-content/uploads/2009/07/Twitter-Followers-Adwords-Ad-Text-closeup1.png" alt="Twitter Followers Adwords Ad Text-closeup" width="285" height="125" /></p></blockquote><p></p><a class="a2a_dd addtoany_share_save" href="http://www.addtoany.com/share_save?linkurl=http%3A%2F%2Fwww.ilearninternetmarketing.com%2Fgoogle-adwords-capitalization-of-ad-text&amp;linkname=Google%20Adwords%20Capitalization%20of%20Ad%20Text"><img src="http://www.ilearninternetmarketing.com/wp-content/plugins/add-to-any/share_save_256_24.png" width="256" height="24" alt="Share/Bookmark"/></a>]]></content:encoded>
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